Making customer data simple : )

Twilio Segment is the world’s leading Customer Data Platform (CDP). Segment provides companies with the data foundation that they need to put their customers at the heart of every decision. 

Using Segment, companies can collect, unify and route their customer data into any system where it’s needed to better understand their customers and create seamless, compelling experiences in real-time. 

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⭐ 4.6/5 ⭐ Reviews on

Check out some awesome customer experiences and why they choose Iterable.

Check out even more great reviews at 

  • Segment is instrumental in driving digital transformation

    The technology has always been impressive, but Segment has managed to iterate and evolve with the challenges and needs many of our clients face. They've been great partners and together we've been able to realize tangible and at bottom-line boosting value for our respective customers.

    Doug C., Information Technology and Services
  • Game changer

    - It has improved our data tracking plan

    - It has improved the accuracy of our data: sending the same data to all tools, something that was previously impossible with 1-to-1 integrations

    - It has sped up our third party integrations as we no longer need to rely on the development team to do them

    - Onboarding experience has been the best I've experienced in enterprise software

    Julio T.
  • Segment makes it easy to connect the developer environment to our marketing + sales + product tools!

    It's so convenient to be able to connect new tools to our development environment without having to ping our development team to connect. It saves us so much time to set up and it's very easy to configure going forward. It's just a no-brainer to set up.

    Ivan H., CEO
  • Segment is the perfect tool for combining user data across platforms and sources

    The best part about Segment is the ability to combine user data from very different sources. No matter if it's from an api, sql or even excel. This makes it possible to very quickly start extracting value from your datasets without first having to spend huge amount of time and resources.

    Terje S.

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