Key Metrics & Tracking Plan
Define what to track from real business questions.
From flying blind to self-serve analytics in weeks — three phases to get there.
Define what to track from real business questions.
Get dashboards each team uses without calling engineering.
Walk away with a prioritized experiment roadmap based on real data.
Mixpanel is a leading product analytics platform that helps you understand user behavior — empowering product, engineering, and growth teams to build better products that keep customers coming back.
Track events, build funnels, analyze retention, and segment users to understand what's driving engagement and what's getting in the way.
Run experiments natively, measure impact on real product metrics, and roll out winners with confidence.
Sync user segments to OneSignal, Braze, or any messaging platform to trigger push, email, and SMS based on real behavior.